View your sales

The Sales analytics page shows your revenue, orders, buyers and average order value in the time range you choose, with the rise or fall compared to the previous period.

Below that are your best selling products, the payment methods customers use and the provinces and cities that buy the most.

Open the Sales analytics page

1. Go to Analytics.

The Sales analytics page opens, with Last 30 days numbers by default. On a phone, tap the menu icon at the top left to open the sidebar first.

Choose a time range

1. Click the date button at the top of the page, which has a calendar icon.
2. Choose a preset in the left column, for example Yesterday or This quarter.
3. Click Apply.

The numbers only change after you click Apply. On a phone, the presets are in a dropdown list at the top of the date picker.

To see the last few days:

1. Click the date button at the top of the page.
2. Choose Last.
3. Enter a number, for example 14.
4. Choose Days, Weeks or Months.
5. Clear Include today if you only want to count up to the end of yesterday.
6. Click Apply.

To choose any start and end date:

1. Click the date button at the top of the page.
2. Choose Custom range.
3. Click the start date on the calendar.
4. Click the end date.
5. Click Apply.

You can’t choose a date in the future.

To reload the latest numbers without changing the date, click the circling arrow icon Refresh next to the date button.

Read the main numbers

The four boxes at the top are totals for the time range you chose:

• Total revenue: the total money customers must pay for the orders that are counted.
• Total orders: the number of orders counted.
• Customers: the number of people who bought, including customers who buy without an account.
• Avg order value: revenue divided by the number of orders.

The small line under the first three boxes shows the rise or fall compared to the previous period. The Avg order value box shows Customers who ordered instead, see the question below. The previous period is as long as the period you chose and sits right before it. For example, if you choose the last 30 days, the previous period is the 30 days before that. If the previous period had no orders, the rise shows 100%.

See best selling products

The Best selling products card lists the 10 products with the highest revenue in the period.

1. Scroll down to the Best selling products card.
2. Look at the Revenue column for each product.
3. Look at the Avg value column, which is the product’s revenue divided by the number of orders that contain that product.

See what customers pay with and where they buy

• The Payment methods card shows how many orders each payment method has and what percentage of orders it is.
• The Geographic distribution card lists up to 15 provinces and cities with the highest revenue, by shipping address. The Percentage column is that province or city’s percentage of orders.
• The Customer trends card repeats the rise or fall in customers, orders and revenue compared to the previous period.

Frequently asked questions