Import products from TikTok Shop

If you sell on TikTok Shop, you upload the ZIP file exported from TikTok Shop to EcomWeb and import your whole catalog at once. Names, descriptions, images, prices, stock and variants are imported, so you do not have to type them again.

Before you import, you can see how many products in the file are new and how many are already in your store.

Get the export file from TikTok Shop

EcomWeb reads the ZIP file that TikTok Shop gives you when you export your product list. The steps to get the file are in the guide right inside the import box.

1. Go to Products.
2. Click Import.
3. Choose From another platform.
4. Click Continue.
5. Click How to export from TikTok Shop to open the guide in a new tab.
6. Follow the guide to download the ZIP file from TikTok Shop to your computer.

On a phone, the Import button is in the menu. Tap the vertical three-dot icon More actions at the top of the page, then select Import.

Check the file before you upload

Every product row in the file must have all ten pieces of information: product ID, category, product name, SKU ID, variant value, description, price, quantity, package weight and main image.

• Keep the file as a ZIP. The box only accepts .zip files.
• The file cannot be larger than 30MB.
• If the ZIP file has several Excel files, EcomWeb reads all of them. Every Excel file in the ZIP must be a product file exported from TikTok Shop. If even one other file is mixed in, the whole ZIP file is rejected.

Upload the file and import

1. Open the Import from another platform box as shown above.
2. Keep TikTok Shop in the platform box.
3. If you want to update products you imported earlier, check the Update existing products box. Do this before you upload the file, because the preview screen no longer has this box.
4. Drag the ZIP file into the upload area, or click the area to choose the file.
5. Read the summary and the first product in Preview import.
6. Click Start import.

The Start import button does not work when the file has no new products and the Update existing products box is not checked. In that case:

1. Click Back.
2. Check the Update existing products box.
3. Upload the file again.

You can close the box while the import runs, and it keeps going. When it finishes, the box shows Import complete with the number of products imported, failed and skipped, and the number of warnings.

Check your products after the import

Open a few of the products you just imported in Products and check the following.

• Images: EcomWeb downloads the main image and up to eight extra images to your store. If an image cannot be downloaded, the product uses the original image link from TikTok.
• Stock: the quantity in the file becomes the stock of each variant.
• Variants: each row in the file is one variant. If the variant value is not in the form of an option name and a value, for example Color: Red, the option is named Default. To edit options, see Create variants by size and color.
• Category: EcomWeb looks for a matching category by the TikTok category name. A product with no matching category counts as a warning, and you pick a category for it on the product page. The box only shows the number of warnings, not product names, so check each product’s category box.

TikTok’s brand, size chart, cash on delivery options and product attributes are not imported. Add them again on the product page if you need them.

To hide a product or set it back to draft, see Hide or delete products.

Import again to update products

EcomWeb recognizes an existing product by its TikTok product ID. You export the file again from TikTok Shop and import it again using the steps above.

• When you check Update existing products, each product that matches an ID is replaced with what is in the file, including its name, description, images and all its variants. Anything you edited in EcomWeb for that product is lost. A product you set back to Draft also returns to Active.
• When you do not check it, existing products are skipped and only new products are created.

If you have a product list from somewhere other than TikTok Shop, see Import products from an Excel file.

Frequently asked questions