Compare plans and pricing

Each store uses one plan. The plan sets the number of members, the number of products, the storage space and a few features such as running custom theme code. Every plan can sell.

A new store gets a 14-day trial of the Growth plan, no card needed. If the trial ends and you haven't chosen a plan, your store moves to the Free plan and keeps selling as normal.

Compare the plans

The Pricing page has four plans. Every plan includes a custom domain, the API, the SDK and the CLI.

PlanPriceMembersProductsGoogle ShoppingCustom theme code
Free$0120NoNo
Starter$9 / month1UnlimitedYesNo
Growth$19 / month5UnlimitedYesYes
Scale$49 / monthUnlimitedUnlimitedYesYes

Custom theme code means running a store theme you wrote yourself on EcomWeb. The Scale plan also builds faster on its own machines when you deploy. The Free plan has 300 MB of storage.

Paid plans are billed monthly. When you pay, the amount you’re charged is the one shown on the Polar payment page.

See the plan your store is on

  1. Go to Settings › Subscription.
  2. In the Current subscription card, look at Plan and Status.

While on a trial, you also see Trial remaining and the number of days left. On a paid plan, you see Period start and Period end.

On a computer, the plan label in the top bar also shows the plan you’re on. Click the label to open this page.

On a phone, tap the menu icon at the top left, choose Settings, then tap the list icon next to Settings to choose Subscription.

Check your usage

The Plan usage card on the same page shows how much your store has used against the plan’s limits.

  1. Go to Settings › Subscription.
  2. In the Plan usage card, look at Products, Team members and Storage.

The bar turns orange when you use 80% or more of a limit, and red when you’ve hit the limit. An item with no limit says Unlimited.

Understand the trial

During the trial, the sidebar has a card showing how many days are left, with an Upgrade button.

  • You can choose a paid plan at any time. Whatever is left of your trial ends when the paid plan starts. To see how to choose, see Change your plan.
  • If the trial ends and you haven’t chosen a plan, your store moves to the Free plan on its own. Your products, orders and customers are all kept.
  • Each store can only have one trial.

When your store is on the Free plan, the sidebar has a Free plan card. Click View plans to open the Subscription page.

Deal with hitting a plan limit

A limit only blocks adding new things. What you already have keeps working and keeps selling as normal.

  • Product limit reached: you can’t create, import or upload more products.
  • Member limit reached: you can’t invite more people, and pending invitations can’t be accepted either.
  • Storage full: you can’t upload more images and files.

When this happens, the dashboard says “You have reached your plan’s limit. Please upgrade your plan to add more”. To add more, delete some items to get under the limit or upgrade to a higher plan.

If your store is over a limit, for example after moving to a lower plan, the Plan usage card says your existing items stay live.

Frequently asked questions

How long can I use the Free plan?

With no time limit. The Free plan has no billing period and you aren't charged.

Do I need to enter a card for the trial?

No. The trial is created along with your store, without going through a payment page. You only pay when you choose a paid plan yourself.

Can I choose the Free plan in the plan picker?

No. The Select Subscription Plan box only has paid plans. Your store moves to the Free plan when the trial ends or when a canceled paid plan runs out.

Why are my store's limits different from the pricing table?

If a line under an item in Plan usage says This limit was adjusted for your store, EcomWeb set that limit just for your store. A custom limit is lost when your store moves to the Free plan.

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